Songstress Shiina Ringo is the new spokesmodel for Shiseido’s “MAQUILLAGE” cosmetics line. The company also picked up her band’s new single, “Onna no ko wa dare demo” to be the CM’s theme song.

The CM will go on-air on February 21st and the Tokyo Jihen frontwoman will be advertising MAQUILLAGE’s base make-up, “Lighting White Powdery UV”. To really capture that ‘white’ essence for their CM, it was reportedly shot in White Sands, New Mexico.

Meanwhile, Tokyo Jihen’s upcoming single is a double A-side with “Sora ga Natteiru“. It will be released on February 23rd, and will be the band’s first single of 2011.








source: tokyohive