SHISEIDO’s haircare brand, “TSUBAKI” will release a new line called “TSUBAKI WATER” (a hair treatment product that you don’t need to wash off), and they’ve added Takei Emi (16) as the CM’s image model. There have been many actresses and models for previous “TSUBAKI” CMs, but this is the first time that a teenager girl has been chosen for the brand.

Emi is a model for fashion magazine “SEVENTEEN”, and is also active as an actress. Karina, Mizuki Arisa, and Hasegawa Jun will also appear in the new CM, and it will start airing on September 24th.









source: tokyohive